Within the world of marketing we can find a great variety Jewelry Retouching of disciplines and approaches. Knowing them will help us discover the most beneficial actions for our brand and be able to design a comprehensive marketing strategy. Today we are going to talk about trade marketing , a type of marketing that acts at the point of sale and that involves both suppliers and retailers. We tell you what it consists of, what it is for and how to specify this concept in Jewelry Retouching objectives and actions.
Do you want to know the 222 digital marketing trends Jewelry Retouching and predictions that will change the landscape of our sector in 2022 ? Click here and download the free ebook that we have prepared for you with all the information. What is trade marketing? Trade marketing is a set of actions and strategies that are carried out at the point of sale , in order Jewelry Retouching to make it more attractive to consumers and thus facilitate and improve their shopping experience.
Trade marketing is strongly linked to distribution Jewelry Retouching channels and physical points of sale and seeks to improve the performance and commercial output of products. One of its main characteristics is that it starts from the collaboration between two actors: Wholesale suppliers : their role is to ensure inventory delivery and stock availability at all physical Jewelry Retouching points of sale. Retailers : their role is to coordinate and execute the different actions at the final point of sale to encourage sales.